|
|
課程簡介 Course Introduction
|
|
開課年度學期 Year / Term
|
115 學年度 第 1 學期
|
|
開課班級 Department
|
英語學系 英語二
Department of English
|
|
授課方式 Instructional Method
|
課堂教學 、 英語-不加成
|
|
課程電腦代號 Course Reference Number
|
127034
|
|
課程名稱(中文) Course Title(Chinese)
|
會展英文
|
|
課程名稱(英文) Course Title(English)
|
MICE English
|
|
學分數/時數 Credit Hours
|
2 /
2
|
|
必(選)修 Required / Elective Course
|
選修 Elective
|
|
授課老師 Instructor
|
鄒月如
|
|
助教 Teaching Assistant
|
|
|
上課時間 Meeting Time
|
星期二，節次8
Tue, Period 8、9
|
|
上課教室 Classroom
|
J206
|
|
Office Hours
|
|
| 獲獎及補助情形 Awards and Grants |
|
|
| 聯合國永續發展目標 (SDGs跨域類別) Sustainable Development Goals, SDGs |
|
SDGs 04.
|
優質教育：確保有教無類、公平以及高品質的教育，及提倡終身學習
Quality Education：Ensure inclusive and equitable quality education and promote lifelong learning opportunities for all
|
|
SDGs 12.
|
責任消費及生產：促進綠色經濟，確保永續消費及生產模式
Responsible Consumption and Production：Ensure sustainable consumption and production patterns
|
|
| 屬於大學社會責任(USR)性質 Courses related to University Social Responsibility（USR) |
|
否
|
| 是否運用AI輔助教學 Using Artificial Intelligence (AI) to assist teaching |
|
否
|
|
課程目標 Learning Objectives
|
|
Students will be introduced to the MICE (Meetings, Incentive Travel, Conferences, and Exhibitions) industry and acquire the English language and skills needed to participate in the industry.
|
|
先修 ( 前置 ) 課程 Prerequisite
|
|
|
| 彈性教學規劃 Flexible Teaching/Planning Schedules |
|
|
|
課程大綱 Course Syllabus
|
| 週次 Week |
課程單元大綱 Unit |
教學方式 Instructional Method/Style/Teaching Style |
參考資料或相關作業 References or Related Materials |
評量方式 Grading |
|
1
|
Course Introduction (9/8)
|
|
|
|
|
2
|
Introduction to the MICE industry (9/15)
|
|
|
|
|
3
|
Key MICE players - jobs, organizations and industries (9/22)
|
|
|
|
|
4
|
Meetings, Conferences and Conventions (9/29)
|
|
|
|
|
5
|
Incentive travel (10/6)
|
|
|
|
|
6
|
Exhibitions (10/13)
|
|
|
|
|
7
|
Important MICE industry themes and trends (10/20)
|
|
|
|
|
8
|
Important MICE industry themes & trends (10/27)
|
|
|
|
|
9
|
Mid-term exam (11/3)
|
|
|
|
|
10
|
Planning of MICE events (11/10)
|
|
|
|
|
11
|
In-class group work on event planning (11/17)
|
|
|
|
|
12
|
Venues: types, facilities, accommodation (11/24)
|
|
|
|
|
13
|
Equipment and MICE services (12/1)
|
|
|
|
|
14
|
Food and beverages (12/8)
|
|
|
|
|
15
|
Event marketing and promotion (12/15)
|
|
|
|
|
16
|
Event marketing and promotion continued (12/22)
|
|
|
|
|
17
|
Final presentation (12/29)
|
|
|
|
|
18
|
Final presentation (1/5)
|
|
|
|
|
單一課程對應校能力指標程度 The Degree to Which Single Course Corresponds to School Competence
|
| 編號 No. |
校核心能力 School Core Competencies |
符合程度 Degree of conformity |
|
1
|
公民力 (Citizen)
|
4
|
|
2
|
自學力 (Self-learning)
|
4
|
|
3
|
資訊力 (Information)
|
4
|
|
4
|
創造力 (Creativity)
|
3
|
|
5
|
溝通力 (Communication)
|
5
|
|
6
|
就業力(Employability)
|
5
|
|
單一課程對應系能力指標程度 The Degree to Which Single Course Corresponds to Department Competence
|
| 編號 No. |
類別 Category |
系核心能力 Department Core Competencies |
符合程度 Degree of conformity |
|
01
|
系所
|
提昇英華語聽、說、讀、寫，以符合就業及升學之所需。
|
5
|
|
02
|
系所
|
培育基本職場英華語口、筆譯能力。
|
3
|
|
03
|
系所
|
培養因應時代需求之跨域研究與學術能力。
|
2
|
|
04
|
系所
|
應用英華語及跨域知能，以強化職場就業競爭力。
|
5
|
|
05
|
系所
|
發展國際移動跨文化溝通能力。
|
5
|
|
單一課程對應院能力指標程度 The Degree to Which Single Course Corresponds to College Competence
|
| 編號 No. |
院核心能力 College Core Competencies |
符合程度 Degree of conformity |
|
1
|
雙語能力
|
5
|
|
2
|
跨域能力
|
5
|
|
3
|
解決問題與研究能力
|
3
|
|
教科書或參考用書 Textbooks or Reference Books
|
|
館藏書名 Library Books
|
|
備註 Remarks
|
Title: English Essentials for the MICE Industry
Author: Nigel P. Daly
Published by the Bureau of Foreign Trade, Ministry of Economic Affairs, R.O.C.
ISBN 978-986-533-172-6
|
※請尊重智慧財產權，不得非法影印教科書※
※ Please respect intellectual property rights and do not illegally photocopy textbooks. ※
|
教學方法 Teaching Method
|
|
教學方法 Teaching Method
|
百分比 Percentage
|
|
講述
|
30 %
|
|
討論
|
30 %
|
|
分享
|
20 %
|
|
個案研討
|
20 %
|
| 總和 Total |
100 % |
|
成績評量方式 Grading
|
| 評量方式 Grading |
百分比 Percentage |
|
期中考
|
30 %
|
|
期末口頭及書面報告
|
40 %
|
|
出席狀況
|
15 %
|
|
作業撰寫
|
15 %
|
| 總和 Total |
100 % |
|
成績評量方式補充說明
|
Mid-term exam: 30%
Final presentation and written report: 40% (students will work in groups on a proposal for an Incentive Travel project and deliver an oral report at the end of the semester)
Attendance: 15%
Classwork and assignments: 15%
Instructor's email: tzoujuliet@mail.nutn.edu.tw; Office: J624
|
|
課程大綱補充資料 Supplementary Material of Course Syllabus
|
|
|
|