課程簡介 Course Introduction
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開課年度學期 Year / Term
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113 學年度 第 1 學期
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開課班級 Department
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英語學系 英語二
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授課方式 Instructional Method
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課堂教學 、 全英-不加成
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課程電腦代號 Course Reference Number
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127029
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課程名稱(中文) Course Title(Chinese)
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會展英文
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課程名稱(英文) Course Title(English)
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MICE English
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學分數/時數 Credit Hours
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2 /
2
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必(選)修 Requirement / Elective Course
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選修
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授課老師 Instructor
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鄒月如
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助教 Teaching Assistant
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上課時間 Meeting Time
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星期一,節次8、9
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上課教室 Classroom
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J206
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Office Hours
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鄒月如:1225/5673
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獲獎及補助情形 Awards and Grants |
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聯合國永續發展目標 (SDGs跨域類別) Sustainable Development Goals, SDGs |
SDGs 04.
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優質教育:確保有教無類、公平以及高品質的教育,及提倡終身學習
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SDGs 12.
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責任消費及生產:促進綠色經濟,確保永續消費及生產模式
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課程目標 Learning Objectives
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Students will be introduced to the MICE (Meetings, Incentive Travel, Conferences, and Exhibitions) industry and acquire the English language and skills needed to participate in the industry.
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先修 ( 前置 ) 課程 Prerequisite
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彈性教學規劃 Flexible Teaching/Planning Schedules |
*本課程實施16+2週彈性教學方案,其中第17、18週之彈性規劃如下: |
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課程大綱 Course Syllabus
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週次 Week |
課程單元大綱 Unit |
教學方式 Instructional Method/Style/Teaching Style |
參考資料或相關作業 References or Related Materials |
評量方式 Grading |
1
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Course Introduction (9/9)
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2
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Introduction to the MICE industry (9/16)
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3
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Key MICE players - jobs, organizations and industries (9/23)
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4
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Meetings, Conferences and Conventions (9/30)
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5
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Incentive travel (10/7)
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6
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Exhibitions (10/14)
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7
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Important MICE industry themes and trends (10/21)
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8
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Important MICE industry themes & trends (10/28)
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9
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Mid-term exam (11/4)
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10
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Planning of MICE events (11/11)
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11
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In-class group work on event planning (11/18)
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12
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Venues: types, facilities, accommodation (11/25)
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13
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Equipment and MICE services (12/2)
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14
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Food and beverages (12/9)
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15
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Event marketing and promotion (12/16)
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16
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Crisis Management (12/23)
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17
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Final presentation (12/30)
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18
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Final presentation (1/6)
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單一課程對應校能力指標程度 The Degree to Which Single Course Corresponds to School Competence
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編號 No. |
校核心能力 School Core Competencies |
符合程度 Degree of conformity |
1
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公民力 (Citizen)
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4
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2
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自學力 (Self-learning)
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4
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3
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資訊力 (Information)
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4
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4
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創造力 (Creativity)
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3
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5
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溝通力 (Communication)
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5
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6
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就業力(Employability)
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5
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單一課程對應系能力指標程度 The Degree to Which Single Course Corresponds to Department Competence
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編號 No. |
類別 Category |
系核心能力 Department Core Competencies |
符合程度 Degree of conformity |
01
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系所
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使用英語聽、說、讀、寫之能力。
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5
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02
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系所
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使用英語文與華語文互譯之能力。
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3
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03
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系所
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進行學術研究之能力。
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2
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04
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系所
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進入職場就業之能力。
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5
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05
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系所
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進行跨文化溝通之能力
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5
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單一課程對應院能力指標程度 The Degree to Which Single Course Corresponds to College Competence
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編號 No. |
院核心能力 College Core Competencies |
符合程度 Degree of conformity |
1
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雙語能力
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5
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2
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跨域能力
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5
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3
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解決問題與研究能力
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3
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教科書或參考用書 Textbooks or Reference Books
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館藏書名 Library Books
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備註 Remarks
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Title: English Essentials for the MICE Industry Author: Nigel P. Daly Published by the Bureau of Foreign Trade, Ministry of Economic Affairs, R.O.C. ISBN 978-986-533-172-6
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※請尊重智慧財產權,不得非法影印教科書※
※ Please respect intellectual property rights and do not illegally photocopy textbooks. ※
教學方法 Teaching Method
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教學方法 Teaching Method
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百分比 Percentage
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講述
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30 %
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討論
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30 %
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分享
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20 %
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個案研討
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20 %
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總和 Total |
100 % |
成績評量方式 Grading
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評量方式 Grading |
百分比 Percentage |
期中考
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30 %
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期末口頭及書面報告
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40 %
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出席狀況
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15 %
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作業撰寫
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15 %
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總和 Total |
100 % |
成績評量方式補充說明
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Mid-term exam: 30% Final presentation and written report: 40% (students will work on a proposal for an Incentive Travel project and deliver an oral report at the end of the semester) Attendance: 15% Classwork and assignments: 15%
Instructor's email: tzoujuliet@mail.nutn.edu.tw; Office: J624
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課程大綱補充資料 Supplementary Material of Course Syllabus
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